Analytics Pages: Reports

Analytics pages allows you to have access to your Credential Reports, Recipient Activity, Event Logs and Marketing & Ads.

Summary Page

The Summary page gives you overall insights about all of your sent credentials.

Here, you can see;

• Total number of created credentials.
• Total number of recipients.
• Your delivery success rate.
• Your rates for email opens, shares, and downloads.

 

 

On the Summary page, you can conveniently download all your credential PDFs in one go by simply selecting the desired campaign.

 

 

You also have the option to apply advanced filters, allowing you to sort the report based on system and custom attribute values.

 

Credential Reports

On the Credentials page, you can access a comprehensive list of all the credentials issued from your account, along with detailed information, including:

• Recipient Information
• Campaign Title
• Credential Status
• Credential ID and Credential Page URL
• Send Date

You can utilize the "Send Again" button to resend the credential email to the recipient if required or upon their request.

 

 

You can easily obtain a copy of the report on your device by clicking the "Download as Excel File" button.

 

 

With the Status filter, you dan filter the report by credential status.

This feature allows you to identify undelivered and delivered credentials and track which recipients have engaged with their credentials.

 

 

By using advanced filters in your report, you can sort credentials based on both system attributes and custom attribute values.

 

Marketing & Ads Reports

Marketing & Ads Reports allows you to see the general overview of your marketing insights. Ads section gives you data on how many times are your credentials shared, what is the total cost that you would pay for such an outreach with paid ads. In this section, you can analyze how your ads perform.

 

 

The credentials sent via Sertifier are easily shareable online. These credentials carry your brand image on them, so them being shared by people will cause a good organic marketing and recognition of your brand. Ads will help you figure out an organic marketing effect and how valuable is that.

You can personalize this report by utilizing attribute filters to tailor the data to your specific needs.

 

 

The Overview Filters enable you to customize the Overview report by selecting specific traffic sources for analysis.

 

Recipient Engagement Reports

Recipient Engagement Reports shows you a general overview of your recipients’ activities.

You can see each of your recipient's personal information and their top skills based on their learning path, as well as the total number of credentials they earned, the total number of downloaded credentials, and the total number of shared credentials on social platforms.

 

Recipient Directory

The Recipient Directory in Analytics enables you to compile a list of recipients categorized by their qualifications, based on the credentials they have obtained from your organization.

To generate a report, you can enter a specific query, such as: "List recipients who have expertise in branding and digital marketing." 

 

Event Logs

Event Logs shows you all of your recipients' recent activities. Event logs let you see every recent activity of your recipients; if they received their certification, downloaded, or shared them.

 

 

You can apply General Filters to narrow down the logs based on specific Event Types or Credential Campaigns.